In the sales cycle of Inform – Educate – Sell, videos have always been the best way to assist in the marketing of any service or product. Just by having potential customers see you and your place of work already adds to your credibility and trust relationship.

With YouTube being the number 2 search engine, it has become critical for every small business to have a Channel with ongoing activity on YouTube with your own videos, recommendations and comments. This all adds to your online web-cred and SEO rankings.

Traditionally video has always had a high barrier to entry with top quality videos, but technology is changing and equipment is getting cheaper. We at the Entrepreneur Incubator and Academy are embarking on a video investigation journey to discover the best way to produce top quality videos at the best ROI. In September we will run a number of video workshops and launch our new offering to small business owners to assist you to get your brand videoed and on the web.

We are looking for people interested in joining us on this journey and if you have always wanted to get your company in the movies this is your chance. Check out our new Video tab on this website and ad your name to the list. Lights, Camera, Action…