It is Friday the 13^th and tradition, superstition and old wives tales tells me to stay in bed. But if I listened to all that and my own body, I would never get anything done. How often do we allow others to run our lives and make decisions for us. I value others opinions and will often ask for a different view point but the buck stops with me and I need to make the final decision.

We take new Entrepreneurs through the process of creating a brand for their new business; this includes a new logo, website, business cards etc. All this is a huge emotional journey; I liken it to having another baby. Just choosing a name for a business can take ages in SA, with all our regulations and issues at CIPRO. If we then begin to listen to the crit of everyone we know, nothing will ever get done. We need to move forward with our gut and put our own ambition drive ahead of the views of others. Yes, ask and listen but take their opinion in context and keep focused on the goal.

So Friday the 13^th, superstition aside, here we come. Off to TEDx this evening to listen to some world changers for inspiration.