This is the first in a 4 part series of the Conscious Quadrant. A little abstract and weird but read and enjoy, offers huge learning.

Dwelling in the place of unconscious Incompetence is what most people seem to do for a majority of their lives. This level of ignorance, deemed as bliss, does not achieve anything in the way of producing fruit of life. Not knowing what you do not know is for me the most frustrating thing. I have a mind like a sponge and a curiosity that will never see it satisfied. I need to know at least something about everything.

This area also creates a huge threat for both self and business. Not knowing what rules, regulations and laws apply to you could see you in hot water on a regular basis, sort of like driving down a country lane in a foreign country not knowing what the speed limit is. We drive and hope to get it right. Not the way to run a business or our lives.

This quadrant also holds opportunity within it, although disguised in shadow, this can be revealed through a little market research and investigation to uncover untold wealth.

If you find yourself in this unconscious incompetence quadrant, then employ some effort to explore the unknown, do some market survey, market research and feasibility studies to get out as fast as possible. This is not the place to be under any circumstances. Move now!